Want your website to generate more 1st generation leads?

Our proprietary 3 channel system delivers the highest converting source of local traffic to your website. Our Pricing is success based, with a real performance guarantee.

We are the turbocharger for your website.

Driving Sales Dealer Satisfaction Award


Google Analytics tracks your conversions


Results have shown DealerLeads to be the highest converting vendor for almost every client according to reports generated by Google Analytics. Analytics is the most trustworthy, transparent and unbiased digital marketing reporting available.

Real Client Results Video | 1:06 min.
Google Analytics tracks your unbiased results

Unbiased Tracking in Google Analytics

Dealerships have been begging for a way to have unbiased apples to apples comparisons of their vendors and Google Analytics is just the ticket. Thanks to this feature, dealers can quickly identify which programs are selling snake oil.

Why We Use Analytics Video | 1:11 min.


There is no other program in the market today even remotely similar to DealerLeads. Our proprietary system uses the synergy of thousands of classified sites, local organic content pages, and paid search to deliver the best traffic that the industry has seen. Using the classified sites and research pages to filter out the tire kickers, we funnel the highest quality local buyers directly to your website. How do we know this? We provide the highest level of transparency in the industry. We don't have a dashboard. Instead, we only use Google Analytics to provide an unbiased analysis of every traffic source and vendor you have.

Let us walk you through the various components of our program.


We solely own all of our thousands of classified sites. Each site is specifically aimed at a precise buyer demographic or behavioral characteristic. This allows for an unprecedented level of control over who we target.

Research Pages
Research Pages

These are macro sites, which rank organically in the search engines. They provide local buyers with the ability to research NEW and USED brand vehicles. The best part is that these sites are built to exclusively funnel traffic to your website, after customers are done (virtually) kicking the tires.

Amazing Support
Amazing Support

We always get five out of five stars for our customer service. Your dedicated account manager is incentivized to help you understand your analytics every month. They are paid to answer questions and solve your digital marketing problems whether they relate to our service or not.

100% Google Compliant
100% Google Compliant

Everything that we deploy has been vetted through our Google concierge to ensure that we are completely white hat in our digital marketing efforts. We push the envelope as aggressively as possible while being 100% compliant.

No Ads/No Forms
No Ads/No Forms

Classified publishers traditionally use your inventory as bait for local customers and other stores. They have lead forms and tons of advertisements: you're essentially paying for your inventory to be used against you. We don’t think that's right, so our sites have no ads and no forms, just links back to your website.

Micro Targeted Campaigns
Micro Targeted Campaigns

The classifieds sites are deployed in ways that specifically target the demographics surrounding your dealership. They are combined with geofencing at the zip code level to ensure that only local buyers visit your website.

Infill Paid Search
Infill Paid Search

We use paid search as the third leg of our program, but it does not compete with your dealership’s existing PPC campaign. Our philosophy is to infill the gaps around your existing keywords. Set up a demo to learn how the program works.

SEO & Backlinks
SEO & Backlinks

The program generates a tremendous number of “Do Follow” backlinks from our classified sites and research pages. You control the anchor text on the links and we give you a link building campaign as a free byproduct of our program. This helps increase the effectiveness of your website and SEO vendors without spending a dime.

Transparent Reporting
Transparent Reporting

You need another dashboard like you need a hole in your head. That’s why we only report using Google Analytics, an impartial 3rd party solution, to determine if our program is a success. Our free training and support allows you to take control of all your vendors.

Precise Keywords
Precise Keywords

You have never heard of any of our classified sites and you never will! But when a customer Googles “cars under 25K” and they see www.CarsUnder25K.com we will get their click. Multiply that by 3,800 search terms and you have the power of our classifieds.

Market Exclusivity
Market Exclusivity

Our program also provides market exclusivity. We drop the classifieds, research pages and paid search with your inventory in your competitor's backyard. Talk to our team before you become a target.

Limited Slots Available
Limited Slots Available

We only work with about 30-40% of the dealers in any market because there are only so many buyers. When our classifieds, research pages, and PPC campaigns dominate web searches, they only promote 40% of the metro's total inventory. Find out what we do before you miss out on the opportunity!

Shelor Motor Mile

“DealerLeads quickly shot up to be our No. 1 vendor in just a few weeks and have remained our No. 1…Their customer service and support is five star…we signed on three more dealerships.”

-Ken Neel
Internet Marketing Manager, Shelor Motor Mile
Planet Automotive

“No other vendor of mine can be counted on to work so predictably. In fact, they don’t just deliver, they over-deliver. Consistently.”

-Michael Strasburger
Marketing Manager, Planet Automotive
Buckalew Chevrolet

“DealerLeads is a great partner and our go-to company whenever we need assistance in maximizing our opportunity for increased ROI.”

-Donnie Buckalew
GM, Buckalew Chevrolet
Huntington Honda

“From our first day with them, they have gone above and beyond to provide the highest quality of traffic and service.”

-Jeff Hindla
Marketing Director, Huntington Honda
Walters Group

“Quality traffic converts. DealerLeads outperforms all other traffic sources in terms of quality…I give them 10/10 on customer service and reporting. DL’s reporting is so good that it’s elevated my companies’ marketing prowess…I encourage anyone looking to save and improve their SEO and lead gen to align with DL.”

-Nathan Corliss
Marketing Manager, Walters Group
Victorville Motors

“We are able to gain from Steve’s expertise and enthusiasm for being the best…Anyone would be fortunate to have them on their team.”

-Kevin Smilen
Fleet Manager, Victorville Motors
Wheeler Toyota

“At the end of the first month…we were so impressed with the transparent, informative reports and traffic that we doubled our budget. This is a no-brainer!”

Internet Manager
Wheeler Toyota
Round Rock Kia

“There is no smoke and mirrors with this company. The DealerLeads team has delivered on every promise they made.”

-Jerry Holliday
GM, Round Rock Kia
Hampton Ford Hyundai

“They delivered on all their promises…DealerLeads has been our number one source of referral traffic since the first month.”

-Dan Campano
General Sales Manager, Hampton Ford Hyundai
Simi Valley Chevrolet

“Steve Tackett is the first one I call. He is the guy that can get it done!”

-Jae Park
GM, Simi Valley Chevrolet


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About us

DealerLeads was founded by Steve Tackett who has almost 30 years of experience in the automotive industry, ranging from working the line to automotive finance to digital automotive marketing. Thanks to this experience, he understands dealerships well enough to craft a truly remarkable program that seeks to marry the car industry with the latest technological advances. In order to create the software solution that would support Steve’s vision for the next generation of digital marketing platforms, DealerLeads took over ten years of planning and four years of development until it was launched in 2015. Since its creation, the company’s nationwide growth has been explosive as dealerships have discovered a revolutionary way to promote their digital marketing efforts.

successful purchase of a new car


classified sites


years in digital automotive


backlinks generated


1st generation leads delivered


Hours of Operation:

Monday - Friday: 8:00 AM to 6:00 PM