HOW WE CREATE THE MAGIC

DealerLeads Return on Investment

The majority of our clients see a 6x - 12x ROI*

*ROI is calculated based on the number of leads submitted based on Google Analytics reporting multipled by the closing ratio the dealership has on 1st generation website leads.

6-12 times Return on Investment

Conversion Success & Comparison

Google Analytics provides the ability to track real conversions of forms, calls and chats, as seen in these real-life reports. The success of the DealerLeads program becomes particularly clear when comparing them to other vendors’ conversion rates.

Arizona Small Metro Dealership

At this Arizona dealership, DealerLeads provides 7% of all new traffic that comes onto the dealer’s website. That 7% of traffic accounts for over 20% of total goal completions, resulting in the highest conversion rate (almost 10%) when compared to any of their other web sources. That’s 3x more than the average conversion rate (3.3%) because the traffic DealerLeads provides is catered specifically to their inventory and demographics.

DealerLeads vs. All other traffic

Our increase over all other sources (avg. of) at this dealership
Lower bounce rate, higher lead conversion rates, longer time spent on site, more page views
View a Google Analytics Report

Metro Texas Kia Dealership

With a total 3.7% average conversion rate, DealerLeads provides the highest converting traffic (5.13%, or 1.4X the average) outside of Google Organic (5.8%). Though only 5% of the total traffic comes from the program, the quality is so high that it results in actual conversions, rather than high traffic numbers with very low conversion rates.

DealerLeads vs. All other traffic

Our increase over all other sources (avg. of) at this dealership
Lower bounce rate, higher lead conversion rates, longer time spent on site, more page views
View a Google Analytics Report

Colorado Honda Dealership

At this smaller market Honda dealership, the 3.8% conversion rate is double the average and higher than any other vendor's. Promoting the dealership to users who are interested in the dealer's inventory, rather than any user interested in buying any car, is what results in quality conversions.

View a Google Analytics Report

California CDJR Dealership

This major metro dealership in CA is competing with multiple sister dealerships. Even with all the competition, the DealerLeads program is bringing local buyers to the dealership at an unprecedented rate.

View a Google Analytics Report

DealerLeads outperforms all other traffic sources in terms of quality. Visitors from DL stay on the site longer, view more pages, and become leads more often.

It gets even better; I give them a 10/10 on customer service and reporting. DL’s reporting is so good that it’s elevated my company's, marketing prowess.

Nathan Corliss
Walters Group